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Track the quality of your clients’ experiences
Continuously knowing the market’s reaction to your business is a truly powerful concept. Understanding and measuring customer delight is a complex science that Foresite makes simple for managers to understand easily.
Making lead attrition and sales churn events into data capture opportunities for causal and competitor data provides outstanding commercial intelligence to support management decisions that impact future sales growth.
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Market Feedback
Why do my prospects buy from someone else?...and who from?
Lead attrition information is a hugely rich and valuable source of data about market reactions to your sales proposition that is continuously measured in Foresite. Its advantages over market surveys are compelling:
Respondents are 100% qualified leads i.e. looking to buy what you sell
Respondents are identified individuals
Provides a continuous source of feedback
The impact of lead attrition is measured and can be analysed by all commercial variables
Customer Feedback
Why do my customers go to a competitor? ...and who to?
Sales churn information is an equally rich and valuable source of data about customer reactions to your products and service levels. Its advantages over customer surveys are also compelling:
Respondents are 100% active customers i.e. using your product or service
Respondents are identified individuals
Provides a continuous source of feedback
The impact of sales churn is measured and analysed by all commercial variables
The most critical Sales metric in today's market!
How does your company measure up?
WHAT'S MY G-INDEX?
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Measure Customer Delight
"Quality + Relevance + Magnitude = Worth"